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Everette Fortner's Blog

Multi-task or Multi-fail?

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In a meeting with Darden faculty colleagues last week, we discussed the strengths and weaknesses of the millennial generation.  One trait that we debated was millennials tendency to multitask.  Is the skill of multi-tasking a strength or a weakness?  One colleague asked, “Are they multi-tasking or multi-failing?”

An interesting example: I sat in and observed an MBA Executive class last week.  The professor, to support her point, cited a particular book as good incremental reading.  While the professor continued with the lesson/discussion, I observed two students Google the book and begin reading the reviews– in essence, checking the professor’s reference and judging the reference’s legitimacy.  I guess the next step might have been to order it right there on Amazon.  They didn’t, but turned their attention back to class.  The students were multi-tasking; I would estimate that the diversion was approximately ninety seconds? Did they multi-task, or multi-fail?


Relation to Careers?
Students who multitask in their career search multi-fail.  I don’t mean when they write a cover letter while analyzing a case while listening to their iPhone while driving – I mean, student who believe that they can pursue consulting as a career objective, while pursuing private equity, while pursuing investment banking as a backup are doomed to fail at all of them.  This multi-objective search approach requires multi-company lists, multi-networking, multi-interviewing leading to multi-scheduling, multi-storytelling, and multi-interviewing, in my opinion, leads to multi-failure.

The opposite of multitasking in career management - FOCUS.  Spend the first month exploring various options, but focus is necessary for success.  Develop a single –minded career objective based on a realistic assessment of your knowledge, skills, attributes, and experiences and your job search will definitely increase its chances of ending in multi-offers.


Your question: "Are they multi-tasking or multi-failing?" in the context of career management got me thinking. Can somebody be too focused in their career search?

What I am trying to ask is, is it possible that you can miss opportunities that might be available if you are too focused in one career objective?
Posted by: Saj at 8/17/2009 8:57 PM


Everett:
Good points. The students would have been better served, googling the title after class. If they are taking the class, then hopefully they trust the Professor’s opinion.
On the career side: I totally agree with you on focus. I would take this a step further and say that students need to pursue a creative and persistent approach to the companies they wish to work for. Unfortunately many people blast resumes out to job posts and never take the time to adequately research the company they are sending their resume to. As a headhunter for 13 years I have had candidates that were turned down in the first interview only to be called back in after they continued to send creative information to that same company about what they were working on and how it could make an impact on a new product or service the company was releasing. “What do you know about our company”, is the most important question in a job interview. If students spend the time to research who they want to work for and build a creative communication trail to the hiring authority, they will get an interview and hopefully the job
Posted by: Paul Sanderson( Visit ) at 8/20/2009 6:12 PM


This reminds me of the question that I posed to you sometime back about how some students told me that my career plan was too focused and the need to have a back up. I remember your advice on how an individual needs to insure his career plans against the vagaries of economy and unforeseen situations.

The least one could do is to have an empirical evidence to support his hypothetical career plan. If not, then one ends up making wrong assumptions, which have been the bane of many a corporations, including some of the wall street firms, which used wrong assumptions for their financial models.
Posted by: Gaurav at 8/22/2009 6:18 AM


New report from Stanford suggests multi-tasking costs us in performance of each of the tasks: http://www.reuters.com/article/technologyNews/idUSTRE57N55D20090824 According to the study, "Heavy multitaskers are lousy at multitasking... The more you do it, the worse you get," said Stanford communications professor Clifford Nass.
Posted by: Corinne at 8/25/2009 11:58 PM


At Darden, I have ordered every single book that has been mentioned by faculty, and I placed the order right there in class. I now have a stack of extraordinary post-graduation reading and a unique list. Task or fail? Task, surely.
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Everette Fortner - Director, Career Development Center
Everette Fortner
Executive Director for Corporate Relations and Career Development
Darden School of Business

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The Ethics of Offers

Multi-task or Multi-fail?

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