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Design isn't just for products, we're hearing in the business press. But can managers learn to think like designers? Should they? A team of researchers from Batten and the Design Management Institute is exploring the intersection of design and business.
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Prosperity Without Growth: A Review of Smart Growth by Prof. Ed Hess (August 24, 2010)
Batten Institute Thought Leaders Receive Multiple Awards at AOM (August 12, 2010)
Prof. Sarasvathy Featured in Germany’s Handelsblatt Business Newspaper (article in German) (August 8, 2010)
Failure is not an option. Attributed to Eugene Kranz, NASA Flight Director, in the film Apollo 13 (1995)1 For Apple and...
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"Ought" to "Can": Questions for an Entrepreneurial Future May 2010
Kelly SolarMay 2010
Creating Desired Futures: How Design Thinking Innovates BusinessMay 2010
BattenInstitute: Congrats to Darden Profs.Venkat & Liedtka, & Batten Researcher Jeff York for snagging top honors at AOM! http://bit.ly/d2i2do 2:59 PM, Aug 13, 2010Reply
BattenInstitute: Darden's Business Incubator announced today its newest entrepreneurship ventures! Check out these innovative businesses:http://bit.ly/ca9faA 2:46 PM, Jun 16, 2010Reply