Bio: Jim Collins is a student of enduring great companies—how they grow, how they attain superior performance, and how good companies can become great. Having invested more than a decade of research into the topic, Collins has co-authored four books—including the classic Built to Last, a fixture on the Business Week bestseller list for more than six years. Collins’s New York Times bestseller, Good To Great: Why Some Companies Make the Leap…And Others Don’t, has sold more than two million copies. His work has been featured in Fortune, The Economist, Fast Company, USA Today, Industry Week, Business Week, Newsweek, Inc., and Harvard Business Review.
Driven by a relentless curiosity, Collins began his research and teaching career on the faculty of Stanford’s Graduate School of Business, where he received the Distinguished Teaching Award. After seven years at Stanford, Collins returned to his hometown of Boulder, Colorado, to found his management research laboratory, where he conducts large-scale research projects. He translates his findings into books, articles, and lectures. In addition to conducting rigorous research, Collins maintains an active teaching schedule with leaders in the corporate and social sectors.
In addition, Jim is an avid rock climber, and has made one-day ascents of the North Face of Half Dome and the Nose route on the South Face of El Capitan in Yosemite Valley. He continues to climb at the 5.13 grade.
Expertise: Creating the Good to Great Experience