About

Darden's final competition of the academic year is the "Business Plan 2.0 Competition." The competition, open to all U.Va. students, features student pitches that demonstrate the value of the business, capturing the elements of a business plan in a high-impact power point, video, and executive-summary based format.
Note that "new business ventures" excludes business ventures that have placed in the competition in a previous year or already have significant operations from participation in the Darden Business Incubator.
Requirements
The Business Plan Competition 2.0 has been revamped to reflect the practices and requirements of investors today. As such, a traditional "plan" is not required. The following is required:
- One page executive summary (see Resource section for examples)
- 10 - 15 page PowerPoint, including:
- A clear description of the product or service being offered
- A discussion of the market for this product or service
- An outline of the business model and value proposition
- A discussion of what you've done to de-risk your business, and an outline of the next steps for you and your team
- An overview of the management team
- Optional: Projected financials
- Video "elevator" pitch (2 - 5 minutes) OPTIONAL
Participants should be able to speak to the sales cycle, price point, product distribution, competitive advantages, and barriers to entry. Also note, selected finalists can revise their PowerPoint presentations for the final competition.
Submit your concept electronically via the PitchBurner competition platform: https://app.pitchburner.com/s1/site/bpc2
Judging Criteria
Competition submissions will be judged on:
- Concept originality
- Uniqueness of value proposition
- Uniqueness of competitive or first mover advantage
- Business feasibility and sustainability
- Overall presentation
Disclaimer:
The Business Plan Competition 2.0 will be open-session. Information deemed highly proprietary or sensitive should not be included or disclosed in either submissions or presentations. Concept documents will not be published or distributed except as described above. Participation in, submissions, and information disclosures, for the competition are wholly voluntary. Participants should note that they alone control the content of their disclosures. The Darden School, Batten Institute, and the University of Virginia assume no responsibility whatsoever for accidental or third-party breaches of confidentiality.