of Virginia Darden School of Business announced today that Professor
Michael Lenox’s upcoming massive open online course
(MOOC), “Foundations of Business Strategy,” would enable
students to address the needs of for-profit and nonprofit ventures through Coursolve, a
courses with organizations to empower students to solve real-life challenges. The course, which will offer an
overview of the underpinnings of successful business strategies, begins on 2
September and will run for six weeks.
don’t always have the resources to hire external support to address their
needs, but we’ve seen firsthand that students are hungry for the chance to
apply their knowledge to real-world problems,” Lenox said. “By collaborating
with organizations, students can strengthen their skills development while
potentially providing businesses and nonprofits with valuable insights.”
first offered the course in March, it quickly
became one of the top-enrolled MOOCs, cracking Bloomberg’s Top 10 List
in this category. For a final project, students were asked to complete a
strategic analysis of an organization of their choosing. While not required, more
than 400 students elected to complete analyses in partnership with 100
different organizations, including established businesses, startups,
resource-strapped nonprofits and social enterprises. In one such collaboration,
insights from a group of students led an entrepreneur to shift his biotech
startup from a service-based to a product-based business model.
with Nabeel Gillani, Oxford University graduate student and co-founder of
Coursolve, to gain insights into how these collaborations unfolded.
“We saw some
truly compelling interactions that demonstrated the potential of real-world
problem solving in education. What’s more, both students and organizations expressed
interest in future collaborations,” said Gillani. “We’ve analyzed their
feedback and used it to design a platform that helps facilitate and scale these
director of Darden's Batten Institute
for Entrepreneurship and Innovation, Lenox has his finger on the pulse of
the many challenges that early-stage startups face. He views Coursolve as a vehicle
to provide benefits to students and organizations alike — students will develop
core competencies from applying their learning to real-world contexts, while
entrepreneurs and nonprofits will gain insights from students’ analyses.
final project, students in Lenox's MOOC will again choose an organization and
conduct a strategic analysis. Lenox encourages entrepreneurs and nonprofit
professionals to post their needs to Coursolve to receive support from
students. “More than one student may address a need, but there is no guarantee
that all organizational needs will be met. This platform is an opportunity to
pool vast intellectual resources to improve these odds,” concluded Lenox.
students can sign up for the course at https://www.coursera.org/course/strategy101.
Students and organizations may also register for updates on Coursolve’s launch
For questions or information, contact Matt Charles at firstname.lastname@example.org or a member of the Communication team.
About the Darden School of Business
The University of Virginia Darden School of Business is one of the world's
leading business schools, offering MBA, Ph.D. and Executive Education programs.
The unique Darden experience combines the case study method, top-ranked faculty
whose research advances global managerial practice and business education, and
a tight-knit learning environment to develop responsible and complete leaders
who are ready to make an impact.
About the Darden Batten Institute for
Entrepreneurship and Innovation
Institute at the Darden School of Business improves the world through entrepreneurship
and innovation. The institute's academic research center advances knowledge that
addresses real-world challenges and shapes Darden's curriculum, and the Center
for Entrepreneurial Leadership offers one of the world's top entrepreneurship
programs. The Batten Institute was established with gifts now totaling more
than $100 million from U.Va. alumnus Frank Batten Sr., a media pioneer,
visionary and founder of The Weather Channel.
Coursolve connects courses with organizations to empower
students to solve real-world problems. Its online platform to source course
projects and organizational needs will launch in September 2013 with online and
offline course partnerships in business strategy. To date, Coursolve has
extended its services to more than 150,000 students and 1,000 organizations
social media? Please tag us: @DardenMBA on
Twitter, UVA Darden School
of Business on Facebook.