
Anjit K Anand
MBA 2005
Entrepreneur-in-Residence
Region
Areas of Expertise
Anjit K Anand is a successful entrepreneur and startup mentor with extensive experience in video advertising, venture fundraising, and cash flow management. Her career is marked by her ability to scale businesses, develop internal systems, and provide strategic guidance to founders.
Professional Achievements
Anjit founded Promolta.com, a video advertising platform, and grew it from 0 to 1 with over 40 employees. She managed venture fundraising, cash flow, marketing, and developed all internal MIS reporting and CRM systems. In June 2023, she successfully exited the business. Anjit has also been affiliated with Cedar Street Capital, an early-stage VC firm.
Skills and Expertise
Anjit specializes in customer acquisition, cash flow management, and building scalable systems. She has a strong working knowledge of scientific and technical services, consulting, and investment banking industries. Her experience as a pitch coach and frequent judge for pitch competitions highlights her ability to mentor and guide startups effectively.
What Sets Anjit Apart
Anjit’s well-rounded entrepreneurial experience and immersion in the startup ecosystem set her apart. As she puts it, "I have been in their shoes. I am skilled in customer acquisition, cash flow management, hiring, and understanding basic legal challenges. I am also a skilled pitch coach and frequent judge for pitch competitions."
Connect with Anjit
Learn more about Anjit and her work by visiting her LinkedIn profile or exploring her bio on University of Oregon.
Darden students and i.Lab founders can book a session with Anjit.