Darden Privacy Policy & Copyright

Privacy Policy & Copyright

Please review all privacy and copyright policy information below. You can also review our social media policy online.

  • Privacy Policy

    Our Commitment to Privacy

    The University of Virginia is strongly committed to maintaining the privacy and security of confidential personal information and other highly sensitive data that it collects. Our privacy and public records obligations are governed by applicable Virginia statutes, including, but not limited to, the Virginia Privacy Protection Act of 1976, the Virginia Freedom of Information Act and by any applicable U.S. federal laws.

    Notice About the Information We Collect

    This notice applies to all information collected by or submitted to official University of Virginia websites. The following information explains the Internet privacy policy and practices that the University has adopted for its official websites. This notice should not be construed as a contractual promise, and the University reserves the right to amend it at any time without notice.

    When you access our Web pages, the client information and the essential and nonessential technical information listed below is automatically collected—we refer to those categories collectively as "access information.” No other information is collected through our official website except “optional information” sent to us by email or online forms.

    Automatically Collected Access Information

    • Client information: the Internet domain and Internet address of the computer you are using.
    • Essential technical information: identification of the page or service you are requesting, type of browser and operating system you are using and the date and time of access.
    • Nonessential technical information: the Internet address of the website from which you linked directly to our website and the "cookie information" described below.

    Optional Information

    • Personal Data: when you send us an email we may collect your email address, your name and the content of your email.
    • Form Data: when you complete online forms, all the data you choose to fill in or confirm, including credit or debit card information if you are ordering a product or making a payment, as well as information about other people if you share that information.

    The Way We Use Information

    Client information is used to route the requested Web page to your computer for viewing. In theory, the requested Web page and the routing information could be discerned by other entities involved in transmitting the requested page to you. We do not control the privacy practices of those entities. Essential and nonessential technical information helps us respond to your request in an appropriate format (or in a personalized manner) and helps us plan website improvements. Optional information and non-essential technical information enables us to provide services or information tailored more specifically to your needs or to forward your message or inquiry to another entity that is better able to do so and also allows us to plan website improvements.

    We may use non-identifying and aggregate information to better design our website. For example, we may report that X number of individuals visited a certain area on our website or that Y number of men and Z number of women filled out our registration form, but we would not disclose anything that could be used to identify those individuals.

    We may keep client information from our systems indefinitely after the Web page is transmitted. On rare occasions when a "hacker" attempts to breach computer security, logs of access information are retained to permit a security investigation and in such cases may be forwarded together with any other relevant information in our possession to law enforcement agencies.

    Under the Virginia Freedom of Information Act, any records in our possession at the time of a Freedom of Information Request might be subject to being inspected by or disclosed to members of the public for any purpose they may desire. As indicated above, client information may be retained after transmission of the requested Web page and might be available for inspection.

    We use the information you provide about yourself when placing an order or request to complete that order or request. We may also use it offer you a more relevant experience on our website and in our communications. We do not share this information with outside parties except to the extent necessary to complete that order or request. We use the information you provide about someone else when placing an order or request only to complete that order or request. Again, we do not share this information with outside parties except to the extent necessary to complete that order or request.

    We generally use return email addresses only to answer the email we receive. Such addresses are generally not used for any other purpose and by University and state policy are not shared with outside parties.

    Finally, we never use or share the personally identifiable information provided to us online in ways unrelated to the ones described above without clear notice and the opportunity to opt-out or otherwise prohibit such uses.

    Use of Cookies

    This official University of Virginia website uses "cookies." Often a cookie enables the University website to tailor what you see according to the way you entered the site (i.e., if you entered by pushing a button identifying yourself as a student, your subsequent views of information might be tailored for student audiences). For this kind of cookie, the information stored in that cookie might include the following (formatted for legibility):

    Name: UVA_cookie Session: 973016679.175537
    Timestamp: 973021258
    Portal: 0
    Expires: Tue, 01-May-2001 19:40:58 GMT
    Domain: virginia.edu
    Path: /

    You may change your own cookie settings by using the controls in your web browser or by using the tools that our website provides.

    Promoted Posts

    We may provide email addresses and/or phone numbers collected by the University to digital services, including social media platforms and search engines, for the purpose of reaching audiences via those services to promote our services. If you do not want the information you provide to be used for this purpose, please message [email protected] with that instruction and include your name and the relevant email address.   

    In addition, third parties may use cookies, web beacons, and similar technologies to collect or receive information from your website and elsewhere on the internet and use that information to provide measurement services and target ads. Facebook users can opt-out of the collection and use of information for ad targeting using the following links: http://www.aboutads.info/choices and http://www.youronlinechoices.eu/.

    Behavioral Advertising, Remarketing or Interest-Based Advertising

    Darden may work with third-party vendors like Google to show our advertisements on other websites and digital properties. Darden and these vendors use cookies and similar technologies to serve our ads based on your prior visits to our websites and digital properties. These technologies use only non-personally identifiable information. You can opt-out of Google's use of cookies for this by visiting Google's Ads Settings. Additionally, you may also choose to opt-out of other third-party vendors' use of cookies by visiting the Network Advertising Initiative opt-out page.

    Providing Information Is Your Choice

    There is no legal requirement for you to provide any information at our website. However, our website will not work without routing information and the essential technical information. Failure of your browser to provide nonessential technical information will not prevent your use of our website but may prevent certain features from working. For any optional information that is requested at the website, failure to provide the requested information will mean that the particular feature or service associated with that part of the Web page may not be available to you.

    GDPR, CCPA and Your Data Rights

    To help you exercise your data rights and in accordance with the General Data Privacy Regulation (“GDPR”), as well as the California Consumer Privacy Act of 2018 (“CCPA”),  please use our Data Access Request Form or call our data request line at +1-434-218-2338.

    Our Commitment to Data Security

    To prevent unauthorized access, maintain data accuracy and ensure the correct use of information, we have put in place appropriate physical, electronic and managerial procedures to safeguard and secure the information we collect online, consistent with the policies of the University and with the laws and regulations of the Commonwealth of Virginia.

    Additional Information and Assistance

    If you have any questions or concerns about this privacy statement and/or how we process personal information, or would like to exercise any of the legal rights described above, please contact:

    Assistant Vice President for Compliance
    1001 N. Emmet St.
    Carruthers Hall, Room 276
    P.O. Box 400190
    Charlottesville, Virginia

    Phone: +1-434-243-8992

    Email: [email protected].  

  • Copyright and Website Policies

    Website Policies

    Except as noted, the information below applies to official University of Virginia (UVA) websites, which are defined as the official webpages of University schools (including the websites of the University of Virginia Darden School of Business (Darden), departments, divisions and other units. You may also find within the University of Virginia domain - signified by the address "virginia.edu" or within the range of Internet protocol addresses assigned to the University of Virginia - websites over which the University has no editorial responsibility or control. Such sites include, but are not limited to, the Web pages of individual faculty members or students and the Web pages of student organizations and other organizations not formally a part of the University. Although the University encourages compliance with all University policies and practices at such websites, the University serves only as a neutral provider of Internet-related services to them. The University recommends that you seek information from the persons responsible for those sites directly to ensure that you know under what policies and practices they operate.

    UVA Copyright/Disclaimer Statement

    All text, images, logos and information contained on official University of Virginia websites are the intellectual property of The Rector and Visitors of the University of Virginia unless otherwise registered and are protected under the U.S. Copyright Act 17 U.S.C. 101-810. Copyright gives the owner exclusive right to reproduce, distribute, perform, display or license a given work. Whether or not a website includes a statement about copyright, the U.S. Copyright Act provides protection for such works, and they may not be used or reproduced without permission. It is the responsibility of all parties storing materials on websites with University of Virginia domain addresses to ensure that such material does not violate other parties' proprietary rights and does not otherwise violate law or applicable University policy. UVA reserves the right to delete or make inaccessible files that contain material that is in violation of law or of applicable UVA policy. UVA is not responsible for any errors in the material provided on the Web and shall not be liable for any damages of any kind arising from the use of any material found on official UVA websites or on any other sites with University of Virginia domain addresses.

    The design, pictures and logos used on Darden sites directly managed by Darden may not be copied and used or posted by any other person or entity, including other units/offices at the University of Virginia. This includes, but is not limited to, the Darden home page, all secondary webpages, news pages and maps. Links may be directed to these pages, but images, logos and maps may not be copied and/or posted for any reason.

    Links to Other Sites

    Provision of links from official University of Virginia websites to sites located outside of the University of Virginia domain does not imply endorsement or credibility of the service, information or product offered through the linked sites.

    Respect for Copyrights Including Digital Materials and Software

    It is the policy of the University to respect the copyright protections given by federal law to owners of intellectual property, including digital materials and software. It is against University policy for faculty, staff or students to use University equipment or services to access, use, copy or otherwise reproduce, or make available to others, any copyright-protected materials, including digital materials and software, except as permitted under copyright law (especially with respect to "fair use") or specific license.

    The software provided through the University for use by faculty, staff and students may be used only on computing equipment as specified in the various software licenses.

    The University regards violation of this policy as a serious matter, and any such violation is without its consent and is subject to disciplinary action. Repeated violations will result in loss of computing privileges, among other sanctions.

    Pursuant to 37 CFR 201.38, the University has designated the following person to receive notification from copyright owners of claimed infringement of digital materials and software copyright:

    Claimed Copyright Infringement 
    University of Virginia 
    PO Box 400898 
    2400 Old Ivy Road, Charlottesville, Virginia 22904 

    Telephone: +1-434-982-2249 
    Facsimile: +1-434-243-9197 
    Email: [email protected]