Collaboration and Influence

Why Enroll?

Successful leaders understand how critical the power of influence is to the ability to create value for their stakeholders. This new digital program guides leaders through the process of understanding the perspectives of their various stakeholder groups and engaging with them to achieve common goals. Learn to deliver a powerful vision, orchestrate complex change or gain support for a key innovation by developing your competence in stakeholder engagement, influence, strategic engagement and negotiation.

Stakeholder Mapping - Based on the tenets of the Stakeholder Engagement Theory developed by Darden's Professor R. Edward Freeman, this module will help you discover how to better manage your key relationships. Identify everyone with a stake in your endeavors, develop a well-informed and empathetic understanding of their perspectives and map out a strategy to achieve your goals in a way that engages your stakeholders and their needs appropriately.

Influence - Cultivate consensus by honing your ability to influence the key players around important objectives. Uncover underlying conflicts and be aware of the different layers of communication required to resolve them. Explore the six principles of influence, the art of giving and receiving difficult feedback and the balance between advocacy and inquiry in communication.

Strategic Engagement - Set the stage for effective communication by determining how to frame an issue for your intended audience. Practice the craft of “telling a story” to be a more persuasive advocate. Adopt strategies for handling pushback more effectively and for making sure your plan of engagement is prepared for any eventuality.

Negotiation - Master the art of negotiation by studying the five stages of the negotiation process, the spectrum of negotiation styles and a variety of key terms, concepts and strategies that will help illuminate your way.

Continued Learning and Growth - Continue to develop your engagement and negotiation skills through role play, after-action review, partnership reflection and cultural competence.